London Penny was born from a love of lovely designs and ageless mastery, London Penny founders wanted to raise the art of gift giving. So they mixed classic style with modern aesthetics to creating wrapping paper that’s as valid as the gifts it holds.
The heart of our name comes from our beloved four-legged companions—London, a gentle flat-coated retriever with a soulful gaze, and Penny, a spirited long-haired Shiba Inu with an eye for adventure. Their friendship, charm, and loyalty inspired us to build something just as special: a boutique brand where every detail matters and every gift feels like a moment. We believe that wrapping paper should do more than just cover a gift, it should spark joy, reflect thoughtfulness, and turn simple gestures into unforgettable memories. Whether it’s a handwritten tag, a luxurious texture, or an unexpected pattern, we’re here to help. From our studio to your hands, welcome to London Penny. We’re so glad your here. Our premium, made in the USA paper is crafted to delight with beauty, quality, and heart. Each purchase also supports the local dog shelters in Atlanta, because giving back is the ultimate gift. If you want a design you don’t see, just suggest it by filling out our forms and letting us know.
